Wednesday, January 28, 2015

Turn Your Ideas into Income (With IMPACT©)




“Good ideas are not adopted automatically.



They must be driven into practice with courageous patience.”



~ Hyman Rickover







     How many times have you had ideas churning in your head…little ones; big ones; dreams; goals; intentions; projects? How many times have you acted on those ideas? Even more telling, how much income have you realized from your ideas? What stops you? What challenges you?







     There are a plethora of books, seminars and programs on creativity and how to get ideas. Yet once you have them, how do you organize your thoughts and make sense of them to determine which ones to pursue? How do you communicate your ideas and convince people to act on them? How do you determine your own actions? Which ideas are your “money ideas”?







     You typically want your ideas to have an impact whether they are for an invention, a solution to a problem, an easier or more efficient way to do something, a change to a process, the next book or movie premise, a way to better establish a relationship, or a suggestion for working smarter rather than harder. I define a methodology for organizing, communicating, selling, and acting on ideas as a process I designate IMPACT©, detailed in my book Hey, That’s My Idea! . Let me overview this process that takes you “from idea to implementation” so that you turn your ideas and suggestions into income and being impactful.







     IMPACT© is my mnemonic that helps you recall the six stages you navigate to take your ideas from mind to money and matter. This diagram visually represents the sequence of thoughts and actions for you to follow to organize, document, communicate, and encourage action on your ideas.











The IMPACT© process comprises six stages:







I - Initiate your idea.


Choose your “money idea” with import.
Apply critical and creative thinking to develop it.
Capture your thoughts.



M - Mold your message.



Take inventory of reasons, data, and facts – ask questions for more details.



Edit them down to their essence.



Organize the elements for persuasion.



Clear them up, write them down for visual perspective.




P - Plot your strategy.



 Use sales strategies to “sell your idea” (even if it is not for sale).



Pace yourself: before, during, and after.




A - Attention…command It.



Consider your audience’s norms.



Capture their attention in a way to which they’ll respond.




C - Communicate for action.



Listen purposefully.



Use positive verbal and nonverbal techniques.



Integrate effective presentation skills.




T - Terminate assertively.



Tell ‘em what you want; make your call for action.



Make the tone commensurate to the request.



Be gracious and grateful.







     Let’s explore each stage in a bit more depth. For the record, I use “idea”, “suggestion”, and “thoughts” interchangeably to indicate the “stuff that’s in your head”.







Initiate your idea.







     This first stage of the IMPACT© process is where you examine your ideas and determine the one on which you will focus your energies this time. Capture your other ideas so that you don’t lose them, yet choose one with the most import to the time, situation, and target audience on which to focus.  Apply critical and creative thinking techniques to develop your chosen idea. Once you experience the IMPACT© process you will be able to return to your other ideas and repeat the process.







Mold your message.







     This second stage is where you do a “ideastorm”—a transfer of everything you can think of and learn through research that relates to your idea—from your head and disparate notes, into the documentation of your choice (paper or electronic) so that your idea is physically in one place. It must be highly visual so that you “see what you’ve been thinking”. Then use proven organizational patterns to sort and shape the bits and pieces of your idea to see it more clearly.







Plot your strategy.







     This third stage is where you fine-tune your organized idea. Plot your implementation action strategy so that you effectively communicate and persuade other people to accept and act on your idea. Create your sales strategy to figuratively “sell your idea” (even if it is not literally for sale). Work out how you will present your idea to your target audiences.







Attention…command It.







     The first three stages of the IMPACT© process involve thinking, planning, organizing, and writing—so not sexy, yet necessary before you implement a strategy. Legendary Quarterback and Hall-of-Famer Roger Staubach said that spectacular achievements are usually preceded by unspectacular preparation. The first IMPACT© stages are the unspectacular preparation for communicating and implementing your idea. The last three stages are your ACTion ones.







     This fourth stage is where you fully develop your communications strategies and start presenting your idea. Research your audience to determine how your idea best meets their needs. Use effective presentation techniques to capture your audience’s attention and interest them in your idea.  Communicate with authority to command respect, and return focus to your idea when discussion goes off on a tangent.







Communicate for action.







     This fifth stage is a seamless continuation of the previous one where you hone your persuasion and presentation techniques. Employ positive verbal and nonverbal communication skills. Listen purposefully. React appropriately to challenges and questions. Persuade your audience with your messages, reasoning, and public speaking skills.







Terminate assertively.







     This sixth stage is where you “seal the deal”—make your call to put your idea into action. Present an action plan and schedule next moves. Involve your audience in your plans and get commitments, with deadlines. Be specific. Communicate the pay-off for acting on your idea. Make your tone commensurate to your request. Express your appreciation. Remain in control of your idea by steering the course for its implementation.







Increase your income IMPACT©-fully: stop churning and start earning







     Anyone can have a great idea. Yet, the leap from inspiration to implementation is too wide for many to make. The gap between idea and income is even wider for so many. By following the IMPACT© process, the giant leap becomes manageable because you have tools that help you stop churning and start earning. As an entrepreneur; professional; person seeking to experience the “next chapter” in your life; a leader...implementing a system, with tools and resources, to move your thoughts and projects from your head to intentional action enables you to increase your income and make an impact on your bottom line, your family, your community, and even the world. You turn your dreams into dollars, your concepts into cash, and your ideas into income and impact!









 



About the Author:




Sylvia Henderson, Implementation Strategist, moves individuals and teams to get out of their heads and into action with their ideas for profit and purpose. Clients call her the “Maven of Implementation”. Using her design thinking process called IMPACT©, Sylvia helps you build a foundation and develop strategies for, take action on, and be accountable to your ideas. Sylvia is the author of multiple books including Hey, That's My Idea! How to Speak Up & Get Recognized for What You Know and Think, and hosts a cable TV program and radio show on implementing ideas. Turn your dreams into dollars, concepts into cash, and ideas into impact with Sylvia’s expertise & experience to guide and encourage you. Meet Sylvia at the  Unlimited You Weekend, April 10- 12, 2015, Baltimore, MD. www.hwhn.org for details.

Wednesday, January 7, 2015

How to Start Over Without Regret



Let's face it: sometimes our best plans and intentions don't work and we find ourselves back at square one. It is during these time that we feel like a failure and we want to give up. I remember starting my coaching business over 10 years ago and struggling with identifying my target market and marketing my services. I had a fancy website and no customers coming through the door, and my cash register was not ringing at all. I felt like a failure and that my "dream job" had steered me in the wrong direction. I decided that quitting wasn't my answer, but instead I needed to start over.

"But where do I start?" I asked myself over and over again. We've all had to start over in some area of our lives like our career, marriage, business, education, diet, etc. It is so easy to revel in the disbelief of the disappointment that we forget the power of pursuing what is next on the horizon if we keep moving.

Here are my seven reminders on How to Start Over Without Regret:

1. Leverage your failures.
Instead of quitting when things don't work out, leverage the learning from your failures. Ask yourself, "What is working or what did work in my situation or circumstance?" Write down even the small things that are your successes.
When things don't go as planned, we often have the all-or-nothing attitude but instead, I want you to do more of what IS working. In my case, I was great at networking, but I was networking in the wrong locations with younger entrepreneurs and not attracting my ideal clients. What was working for me was networking, but I needed to change venues to network with professional women who could afford my services instead of marketing to women who were in startup businesses.

2. Dump your junk.
Don't bring your old attitude and expect to create new outcomes. It's tough not to fault the things, people and reactions that have hurt you or caused you to start over, but if your goal is to start fresh, you can't do that reading yesterday's news. Dump your junk and move on and decide that it doesn't matter why it didn't work; it only matters that you have decided you deserve more in this new season of your life. Decide to give your new season a fresh start without baggage. (This one takes practice.)

3. Don't announce that you are starting over. Just do it.
You don't need to validate your choices to make a change in your life. Just do it. Nike said it best. Move on and everyone around you will soon see the change in your life. Your next steps aren't about anyone but you being comfortable with your new choices and this new season. No public polls necessary. When we are insecure about our future we often consult others so that we feel better or to prepare them for our shift. This isn't required or necessary.

4. Recycle what worked.
Don't discard everything that represents the failed marriage, job/career, etc. Instead, recycle the gifts that these experiences taught you. Even bad experiences start off good. So ask yourself, "What did I love about this experience and what would I never do again?" Use this restart opportunity as motivation to begin again wiser and stronger, and use your bag of tools called "learning lessons" as a result of your experience.

5. Prepare for your weak times.
Plan in advance for those times when you will feel like going back to what did not work for you and create a solution in advance. It might mean that you delete phone numbers to prevent yourself from calling people in your weakest moments. It might mean not buying sweets for the house if you know that stress will make you eat more than your share. Whatever you do, plan for your weakest moments in advance. We all have moments where we vacillate between what is best for us and what is easy for us to have now. Challenge your "now" and replace it with what you want to see in your life long term.

6. Celebrate your baby steps.
Remember to acknowledge all progress toward your new goal. Sometimes, we set milestones that are too far away instead of understanding that the long run is just a bunch of short runs, and that we can and should celebrate along the way. If you sell that business at a loss, celebrate that you are no longer attached to it. If you end a toxic friendship that lacked trust, rejoice that you now have room to create authentic new relationships.

7. Take a new route.
The unknown is scary, but it is also equally scary to do what you know and continue down a dismal path. Give yourself permission to play bigger although you are starting over. So often when we start over we become timid and afraid to swing for the fences because we are so busy recovering from an intimate dance with failure. Understand that success is built on mistakes and lessons learned. You can still have what you want even if you didn't get what you wanted in the past.

8. Keep moving.
Standing still is the recipe for disaster. I want you to move and try something different to change your view. As you move toward your new vision for your life, you will meet new people, opportunities and experiences waiting for you to play full out. I'm writing this column on The Huffington Post because I attended an event and had the privilege to introduce myself to Arianna Huffington and share my work with her, and as a result, learned about this opportunity. What if I decided to stay home that day and not attend that networking event? You wouldn't be reading this post.

9. Learn from your haters.
Yes them. What others think of you really isn't your business so stop replaying that track. The people who study, watch and obsess over you know how powerful you are and that is why they are threatened by you. Instead of asking yourself, "Why do they hate on me?" Ask yourself, "What do they see in me?" It is the answer to this questions that will allow you to elevate this energy and understand that your haters are there to teach you a very important lesson. They see your talent, brilliance and potential sometimes more than you do.

Starting over is inevitable. Share with me how you are planning your new start.

About the Author:
Mia Redrick is a popular speaker, strategy coach for moms, and a best-selling author of Time for Mom-Me:5 Essential Strategies for A Mother's Self-Care and Time for Mom-Me: 365 Daily Strategies for a Mother's Self-Care. She also co-authored Finding Time to Care for Me: A Nurse's Guide to Self-Care. Affectionately known as The Mom Strategist™, Redrick has reached thousands, both nationally and internationally, with her empowering message for moms that "self-care is non-negotiable but necessary to be the best parent possible."

***This Article was originally posted on Huffington Post***